Are you aware of what has been happening to the iPhone 4S price in UK lately? If you were to take a closer look, it sure looks like something is changing in the market now. The first most glaring sign is that even the cheapest contract offering the iPhone 4S 16GB has reduced in price to an affordable £30 a month, which still does not take into account the possible cashback.
Special 3 iPhone Deal from Mobiles.co.uk
This special deal comes from none other than Mobiles.co.uk owned by Carphone Warehouse, which runs on the Three network. Under the iPhone Text 300 plan that runs for 24 months, they are offering the iPhone 4S 16GB for free, bundled with 300 minutes across networks, 5000 texts, and 500MB mobile data.
This deal has been rated “Best Deal” on their website, and alternatively, they are also featuring The One Plan for just £5 more at £35 per month, and along with an upfront cost of £99 for the iPhone, this plan provides a hefty 2000 minutes talk time across any network with unlimited data to boot.
There is also a third option available under the iPhone Text 500 plan which goes at the price of £35 per month with a lower upfront cost of £49 for the iPhone. This plan comes with 500 minutes of cross-network talk time, 5000 texts, and 1GB mobile data.
Mobiles.co.uk iPhone 4S cheaper than official Three pricing
It is strange that if you were to go directly through the Three mobile network, the best offer you would get from them is more expensive than Mobiles.co.uk’s offer here. On the other hand, Three does offer some additional features such as free calls via Skype VoIP and access to Windows Live Messenger, along with its choices of monthly postpaid contracts and Pay As You Go (PAYG) plans.
Under the Mobiles.co.uk’s plan, the cost of the iPhone 4S in UK over the 2-year contract comes to £720, as compared to the iPhone 4S cost on its own which is £499 SIM Free. This implies that the monthly cost of the whole package of phone and contract actually nets out to just £9.21 [(720-499)/24], which is less than the minimum £15 that Three charges for its SIM only package.
Three cuts iPhone Prices too
As for the mobile network Three, they have also just announced significant price cuts in UK to both the iPhone 4 and iPhone 4S. Covering both black and white colors of three iPhone models including the iPhone 4 8GB, the iPhone 4S 16GB and the iPhone 4S 32GB, the iPhone 4S contract price in UK now picks up from an upfront cost of £29 and a monthly cost of £36.
The larger capacity iPhone 4S 32GB begins in price at £40 more at £69, with the same monthly cost of £36. As for the downsized, budget option of the iPhone 4 8GB, this model can be obtained for a lower upfront cost of £29, at a reduced monthly rate of £31.
Non-iPhone price cuts
Besides the iPhone price cuts, Three has also announced discounts for Samsung’s Galaxy S2. Being the top-selling smartphone for Three, this powerhouse from Apple’s key competitor is now available at reduced prices starting from today. To illustrate an example, if you were to buy the S2 under the Text 500 plan from Three, this would cost you only £27 per month, which is a savings of £8 per month from the previous price.
If you were to buy the S2 under the Text 500 ACE plan instead, you would be paying £30 per month, which also yields the same savings of £8 per month. As for buying the S2 under the One Plan, you would have to fork out £35 per month, for a savings of £5 per month.
In the event that you are not a fan of Three, there are also various other networks to choose from. One of the prominent ones is Vodafone, who is also in the process of proposing and possibly implementing a similar deal as Three’s with unlimited texts, though at a price of just £1 extra per month.
Cheaper iPhone 4S prices in UK – Britons benefit most
With all these fast-paced cuts to the iPhone 4S price in UK, it would be expected for anyone of us to wonder why this is happening. It could be possible that Apple is facing increasing competition in the smartphone market from its rivals, which is putting pressure on Apple to relax its strict pricing policies, and to grant mobile networks the freedom to implement price discounts on their iPhone 4S contracts more aggressively with bigger price cuts done more quickly too in order to stimulate and drive iPhone sales.
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